Vercel wins early
Fast frontend deploys, previews, and minimal DevOps — ideal for marketing sites and early Next.js MVPs where the backend is still thin.
AWS wins when backend complexity grows
Long-running jobs, private networking, custom compliance, multi-service architectures, and cost control at scale often need AWS — or at least a hybrid setup.
See AWS cloud engineering and cloud migration when the pain is measurable, not when AWS sounds more "serious."
Signals that often trigger a migration conversation:
- Background workers that exceed serverless timeouts
- VPC or private database requirements
- Predictable cost pressure at sustained traffic
- Multiple services that need shared observability and deploy pipelines
Migration is a product decision
Move when pain is measurable: deploy limits, runaway costs, missing observability, or integration constraints — not because another team migrated and posted about it.
Pair infrastructure changes with a DevOps consulting plan so production does not stall mid-migration.
Conclusion
Stay on Vercel until backend and ops requirements clearly exceed the platform. Then migrate with a plan — not a big-bang weekend cutover.